MANSFIELD, Pa. - In the ever-changing college athletics landscape Mansfield looks to maximize opportunities for student-athletes to monetize their name, image and likeness (NIL), and has announced a partnership with Influxer.
Influxer is an officially licensed vendor, creating co-branded apparel customized with players' names and numbers. Through this partnership, Influxer will provide education and training on marketing, entrepreneurship, and personal branding.
"We are excited to partner with Influxer to create new opportunities for our student-athletes to build and share their personal brands with our fans and community." Director of Athletics
Andrew Petko stated. "This collaboration provides valuable resources and hands-on experience in the evolving NIL landscape, empowering our student-athletes to maximize their name, image, and likeness while representing our program both on and off the field."
Influxer, is partnered with over 300 universities across the country. Mansfield student-athletes will have the opportunity to create their own web page that offers personalized gear available for purchase. In addition to the online store, the Influxer team oversees all fulfillment and customer service.
"Influxer is excited about this partnership with the Mountaineers to bring a great NIL opportunity that benefits everyone." Influxer Vice President Keith Miller said. "
Andrew Petko and the administration have been extremely diligent in not only emphasizing the end product of the opportunity but also recognizing the business experience the process brings to student-athlete development."
Through this partnership, Influxer will provide education and training on marketing, entrepreneurship, and personal branding. Mountie student-athlete apparel coming soon!